“The global marketplace is volatile, unfair and unforgiving. There is a growing threat to traditional quinoa farmers,” Sergio Nuñez de Arco tells a documentary film camera. His foreboding is surpassed by an unquenchable belief in the power of good people working together to achieve the improbable yet imperative. “Doing nothing is not an option,” he urges. Sergio wears a number of hats and they all fit him well. Teacher, advocate, visionary, pragmatist, husband, father…. Fortunately he is by no means big-headed, simply well qualified to personify Andean Naturals in our quest to build bridges and break down barriers to a fairer world.
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